A New Elite to China Beauty Town
2021-04-01
On June 1, China Beauty Town welcomedthe entering of COSON, a Korean cosmetic brand and signed two investment agreements with it atone stroke. This is the third Korean enterprise that has entered Chin...

On June 1, China Beauty Town welcomedthe entering of COSON, a Korean cosmetic brand and signed two investment agreements with it atone stroke. This is the third Korean enterprise that has entered China BeautyTown following the third largest cosmetic enterprise in Korea Hanbul and thebiggest packing material company in Asia Yonwoo, as well as the first ice-breakingKorean enterprise that had made a success after the President Moon assumedoffice. 


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Early in November 2015, the Director of theAdministrative Committee of China Beauty Town, Mr. Mao Lirong, the Deputy Headof the People’s Government of Wuxing District, Mr. Zhu Jianzhong (then he was theSecretary of the Party Committee of Daixi Town), the General Consultant of theAdministrative Committee of China Beauty Town, Mr. Hou Juncheng, et al. had paida special visit to COSON in Korea. And after over one year of investigation andcontact, the investment-attracting team of China Beauty Town paid another visitto it at the end of April 2017. From May 31, 2017 to June 1, 2017, the ChairmanLi of COSON and his team had carried out a two-day investigation to ChinaBeauty Town accompanied by the Director of the Administrative Committee ofChina Beauty Town, Mr. Mao Lirong, the General Consultant of the AdministrativeCommittee of China Beauty Town, Mr. Hou Juncheng, the Executive Deputy Directorof the Administrative Committee, Mr. Qi Binbin, the Vice General Manager of CosmeticIndustry (Huzhou) Investment Development Co., Ltd., Ms. Wang Yanan, et al. and successivelyvisited Proya, Hanbul and other cosmetic projects, as well as LaohutanReservoir, home stay facilities and hotels, etc. around the Town. 



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On the morning of June 1, theinvestigation team determined to invest China Beauty Town on the spot andsigned agreements to respectively enter China Beauty Town and the TownIncubator those two projects. This is the seventh foreign-invested enterpriseentering China Beauty Town and the third Korean cosmetic enterprise after Hanbuland Yonwoo that plans to invest and build a cosmetics production base coveringan area of 38,000m2. 



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COSON is a high-function cosmetics R&Dand manufacturing enterprise. As an ODM and OEM company, it is targeted at graduallydeveloping into an international enterprise based on its outstanding productioncapacity. In addition, make-up products OEM is also its key business, forexample, the make-up products of Korean Amore Pacific are basically manufacturedby COSON. It may be said that COSON has represented the high technologicallevel and high quality of Korean cosmetics. The contract signing with COSONthis time will lead to an upsurge in investigation to China Beauty Town ofKorean enterprises as well.



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Since the launch of China Beauty Town, the collectivesupport from the industry leaders, the intensive convergence of the governmentalresources, and the great concern of many media have powerfully boosted the Townto go forward at steady speed of running. By the end of May, a total of 25enterprises had entered China Beauty Town, 32 projects had been launched and 12projects had been poised to break ground, with the total investment amount exceeding10 billion Yuan and the industry chain pattern of the Town clearly seen. Alongwith the intensive and accurate investment-attracting activities of ChinaBeauty Town, we will usher in a contract signing and entering climax at the nextstage. 


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