"Two mountains"theroy transformation road of Specialty Town: from a blank page to oriental "Grasse".
2023-11-20
Standing on the summit of the Driving Cloud Forest Scenic Spot, the founder of the area, Yang Lixin, smiled as he gazed at the greenery of the mountains and the shimmering lake In front of him.The loc...

Standing on the summit of the Driving Cloud Forest Scenic Spot, the founder of the area, Yang Lixin, smiled as he gazed at the greenery of the mountains and the shimmering lake In front of him.

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The location of the scenic area is Daixi Town, Wuxing District, Huzhou City, Zhejiang Province, which has the name of "China Beautéville". Under the pulse of the new era, with good ecological advantages, Daixi was approved in 2016 as the second batch of Specialty Town of the creative category in Zhejiang Province. After several years of construction, Beautéville has taken a "international model", from existence to excellence, from excellence to strength, and has realized a beautiful counter-attack on the road of pursuing high-quality development.

The development of Daixi is just a microcosm of many special towns in Zhejiang. As a high-end industrial platform in Zhejiang, the Specialty Town has brought experience and Enlightenment to all other parts of China since its launch. At present, Zhejiang has formed a promotion pattern of 22 named towns, 110 innovative towns, and 62 cultivated towns.

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Last year, with 1.8% of the province's construction land, Zhejiang's Specialty Towns created 7.9% of the industrial output and contributed 7.0% of the tax revenue. A part of the "beautiful career" is taking root, sprouting, and blooming in Zhejiang.

Decode the barren mountains to break the bottleneck of development

"The jagged pavilions rise from high hills, half-covered by smoke and half hidden by trees." Daixi is a Jiangnan ancient town with a history of over a thousand years. Its beauty is by no means limited to the perception but also reflected in the actual productivity.

 

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Before 2000, Mining was a big income for Daixi, there were 30mines and 28 sets of units in the town. For the sake of future development, the Party committee government of Daixi determined to shut down the mining units. Against this backdrop, how to develop the economy has become a difficult problem.

The turning point occurred in 2001 when Daixi put forward the idea of "asking the mountains for land" and promoted the development of low hills and gentle slopes under the barren hills, which opened up the "Ren and Jiu veins" for expanding the industrial platform in the mountains. Instead of limiting the development, the mining land became a new platform for attracting investment through management.

 

The next year, Daixi added 500 acres of industrial land,and now the industrial platform has reached 7,000 acres and has become Zhejiang provincial economic development zone. As the first industrial enterprise introduced by Daixi after implementing the development of low hills and gentle slopes, Demon Logistics has been successfully listed in June 2020, logging onto the A-share market's board of science and technology.

 

With the accelerated pace of construction of the Beautéville, the first phase of the planned 3.28km2 has been completed, and the second phase of construction has been officially launched, with a planned area of nearly 10km2.

"This year, we are carrying out comprehensive treatment of Xiaoyangshan mine, and the utilization project of Xiaoyangshan mine is comprehensively promoted. It is expected that after the successful completion, it will provide a development platform of nearly 1600 mu for the development of Beautéville." Daixi town officials said.

 

Lucid waters and lush mountains are invaluable assets

 

In 2011, Yang Lixin, who was still engaged in the mining industry, was attracted by the mountains and rivers here when he passed by Driving Cloud Mountain, so he spent one million yuan to charter the forest and spent a huge sum to buy a batch of trees for planting.

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In 2015, Yang Lixin started the business to open to the public with the mentality of experimentation, but did not expect to attract a large number of tourists to visit. Today, Driving Cloud Mountain Scenic Spot is a national 3A-level scenic spot, which has become a popular tourist carding place, attracting 200,000 visitors in 2019.

The insistence over the years has made Yang Lixin even more determined to the development concept of "Lucid waters and lush mountains are invaluable assets", and has inspired him to keep on doing a good job with the landscape article. "The activation of Yang Lixin's ecological philosophy is closely related to the emergence of a "big water tank".

In 2005, the construction of Tiger Pool Reservoir, known as the "big tank" of Huzhou people, further awakened the ecological wealth of Daixi, which not only became a powerful tool for the development of tourism in the town, but also laid a solid ecological foundation for the follow-up Beautéville project.

A total investment of 155 million yuan of Huzhou YFF Cosmetic Technology Co., Ltd. settled in the Beautéville, the company's chairman Zhang Aidong said frankly, the reason he established the factory here, was the complete industrial chain of Beautéville and its location advantages in the triangle center of the director.

"Only after coming here did we find that the water here fully meets the standards of perfume manufacturing, which strengthened our confidence in the development." Zhang Aidong said that a good ecological environment can give the cosmetics company stronger confidence. At present, the enterprise's orders have been lined up until the end of October.

Transformation of advantages ushers in unlimited possibilities.

In November 2019, the fifth Cosmetic Industry Leaders Summit of Beautéville was first held in Huzhou as a supporting activity of the Second China International Import Expo, from which the town found a new growing point.

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"When Daixi began to prepare for the construction of the Beautéville in 2015, it insisted on the 'three-life integration' of production, ecology, and life and the development concept of 'four-in-one' of industry, culture, tourism and community, to create a complete industrial chain dominated by beauty products." This development model has become a focal point for the Beautéville to attract global attention, according to Mo Fenfen, a member of the Party Committee of Daixi Town.

So far, Beautéville has introduced 106 cosmetic and related industrial projects with a total investment of nearly 25 billion yuan, covering the whole cosmetic industry chain from the planting of cosmetic raw materials, to R&D , production, packaging, and so on.

This year, the Beautéville has also launched three tourist boutique lines to the public, including the Tiger Pool Reservoir, Tianzhi Ancient Road and Beauty Fashion Valley, to inject more cultural tourism elements into the Beautéville's development and show the public that the Beautéville has more possibilities.

"Daixi should be bigger and stronger in the beautiful economy to help promote Wuxing's high-quality catch-up development." In the view of Wu Bingfang, Secretary of the Wuxing district Party committee, Daixi's industrial development has its characteristics, its projects have made great achievements, its green development has made contributions, and its team-building has made great efforts. Next, it is necessary to adhere to the ecological priority, identify the development orientation, further accelerate the transformation of "Two mountains"theory, and do a good job in the development of "beautiful economy".

At present, Dailxi is still building a platform for communication and cooperation between China and global cosmetic industry, telling China's "beauty story", promoting China's "beauty culture" and making a positive contribution to China's cosmetic industry to the world.

From "a blank paper" to one of the three major cosmetic centers in China, DAIXI is walking more and more clearly on the road of the transformation of "Two mountains" theory, and the dream of building an oriental "Glasse" is gradually becoming a reality.

 


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