Beautéville’s pioneering model.
China Beautéville wins award in Korea
At the "China Good Products Seoul Summit" held during the Seoul International Cosmetics and Beauty Industry Expo, China Beautéville won the 2016 Seoul Beauty Pioneer Award, becoming the only park platform unit among the six award-winning units.
It is reported that the Seoul Beauty Pioneer Award is jointly awarded by Cosmetics News and Korea Weekly News CMN, an authoritative media in Korea, and aims to reward innovative enterprises that represent the development trend of the cosmetics industry. This award has received the attention and recommendation of many Chinese cosmetic enterprises since the beginning of the year when the "Hero Post" was widely distributed. At the meeting, Du Hongjun, President of cosmetics newspaper, Zhao Binghao, President of CMN of Korea weekly, and Zhang Junji, executive director of Korean cosmetics association, held a licensing ceremony.

During the Expo, Huzhou, a Chinese cosmetics production base, made an overall promotion in the event. The beauty "whirlwind" from China was highly concerned by the beauty industry in South Korea. "This promotion in Korea is also to let more people around the world know about this new platform of China and tell the partners of the global beauty industry that we are striving to realize the beautiful dream of the beauty industry." Hou Juncheng, general consultant of Beautéville Management Committee and chairman of PROYA Cosmetics Co., Ltd., said, China's Beautéville plans to invest 10.5 billion yuan. According to the plan, the town will build a "whole industry chain" dominated by cosmetics production, and build a spatial layout of "one core and three areas", namely, cosmetics industry core, industrial service area, tourism and leisure area and creative experience area. It will become China's beauty industry cluster center, China's beauty culture experience center and International Fashion Beauty Expo Center. In the Beautéville, the production, scientific research, packaging materials, testing, tourism and other related beauty industry chain nodes can be seen at a glance. This industrial cluster model has created a precedent for the development of the beauty industry, and Beautéville has won the 2016 Seoul beauty pioneer with this innovation.

"From August 1, 2015, the dream of Beautéville was clearly outlined, and on March 28, 2016, the first batch of key projects of Beautéville were officially started. From Daixi Town, Huzhou, Zhejiang Province, to the global cosmetics industry highland, Beautéville became synonymous for " pattern". From general consultant Hou Jun of Beautévillere presented by a group of industry enthusiastic participation, to the many domestic and foreign cosmetics companies have been settled, Beautéville has become a synonym for "dream." At the ceremony, the person in charge of the Organizing Committee of the "China good products Seoul summit" said.

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