Cross border communication and development | Enjoying the beautiful collision between Chinese and Western cosmetics
2023-11-20
When it comes to the development of niche overseas beauty brands in China, one pearl that cannot be missed is naturally the increasingly eye-catching Spanish beauty in recent years. Spanish medicine makeup is like an expert who is dedicated to academic research, focusing on ingredients but not good at conveying them. It is efficient and simple, seamlessly matching the “slow life” of the Spanish people.

When it comes to the development of niche overseas beauty brands in China, one pearl that cannot be missed is naturally the increasingly eye-catching Spanish beauty in recent years. Spanish medicine makeup is like an expert who is dedicated to academic research, focusing on ingredients but not good at conveying them. It is efficient and simple, seamlessly matching the “slow life” of the Spanish people.

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Gathering with the passionate beauty of Spain

 

The second stop of the overseas beauty exploration tour of the Chinese beauty town study and inspection team came to Barcelona, the “capital of passion”, to see what sparks the collision between Chinese and Western beauty.

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The study and inspection team of Beautéville first visited a well-known cosmetics raw material enterprise, LITURE. It includes interdisciplinary experts in microbiology, chemistry, cell and molecule, biology, biotechnology, biomedicine, and other fields. With ten years of work experience in the cosmetics industry, it has close cooperative relationships with academic institutions and research institutions, bringing novel and leading high-tech ingredients to the market.

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Later, the delegation visited Lluch Essence, a company focusing on the fragrance and essence industry. They provide natural and synthetic fragrances that serve multiple industry sectors such as food, beverage, personal care, and home care, meeting the needs of global customers with high-quality products and services. Lluch Essence’s business is spread around the world and maintains its industry-leading position through continuous innovation and development.

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On the last day in Spain, the delegation visited the beauty cluster in Barcelona - Beauty Cluster Barcelona, founded in 2014, is the largest cosmetics, perfume and personal care product cluster in Spain, and the only global beauty cluster that has won the gold standard certification. More than 230 companies and 3000 professionals from the entire value chain actively participate, covering various fields such as formula, fillers, brand strategy, packaging, and retail. It is a leading cluster in the Spanish beauty industry and the second largest cluster in Europe. Through hundreds of innovation, internationalization, training, and digital transformation initiatives, we aim to enhance the sustainability and competitiveness of the cosmetics, fragrance, and personal care industries, and promote industrial innovation, internationalization, training, and digital transformation.

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As a long-term friendly partner of Beautéville, during this visit, Barcelona Beauty Cluster and Beautéville have officially signed a strategic cooperation agreement to strengthen communication and interaction between the two countries’ associations and enterprises, and promote information exchange in the cosmetics industry, industry regulations and market trends.

Ivan Borrego Valverde, General Manager of Barcelona Beauty Cluster, warmly welcomed the visit of the inspection team. He pointed out that Beautéville is an excellent Chinese cosmetics production cluster with numerous associations and enterprise resources, and has good development prospects. Beautéville is a link connecting the world’s cosmetics industry, and strengthening cooperation with Beautéville is also an important step for Barcelona’s cosmetics industry to enter the Chinese market.

The Overseas Beauty Inspection Tour is to be continued...


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